Anti Design

Anti Design also known as Radical Design, there was very much similarity, originated in Italy in the late 1960's, 1966 to be exact, by Ettore Sotsass when an exhibition was being held in Milan. It's characteristics included: striking colors, very vibrant, scale distortion like for example a giant chair that makes you look small, irony and non long-lasting materials also known as kitsch. It was a design flow and a style art movement. 

Alessandro Mendini - Geometrica Armchair - 2009

Anti Design rejected the formalist values of the neo-modern design movement in Italy and wanted to renew the cultural and political role of design, believing that the original aims of Modernism had become no more than a marketing tool. In contrast to Modernism, the movement was founded on a belief in the importance of object's social and cultural value as well as its aesthetic function.

Anti Design did not become an avant-garde force because of some radical groups which were formed in Italy aswell.
These groups include:
Archizoom
Superstudio
Studio Archimia 
UFO
Gruppo Strum 
9999

Inspirations to Anti Design: Dada and Surrealism.

Anti Design in fashion:

Paco Rabanne 70's

Yves Saint Laurent 60’s

References:
Italian Design Lab, 2014, 'Anti Design and Radical Design' [ONLINE] Available at: http://italiandesignlab.net/anti-design-and-radical-design/ [Accessed at: 24 January 2014]